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Good business website basics 2 of 3: Getting on with Google.

OK, let's face it - there is only one search engine, and that's Google. The term, much like the way vacuum cleaners became known by their original market leader's name

High Street retail store front design visuals

The last few months have seen some exciting retail design work undertaken for our friends over at the High Street jewellery chain, F.Hinds. As part of a nationwide shopfront redesign and point of

Good business website basics 1 of 3.

This week sees the start of a series of basic, good practice when it

Our new web designer apprentice

Our new Web Design Apprentice!   This week sees Aubergine's new web design apprentice join the team in the Leighton Buzzard studio. Steph Henman

Clean new website for Fresh Mortgages!

At Aubergine we have been fortunate enough to have been working with the team at Fresh Mortgages

Leighton Buzzard premier dental practice gets website makeover

When Practice Manager, Samantha Bird, from West Street Dental Practice in Leighton Buzzard

Cool design for a hot day…

So, with all of the unseasonably good weather, we decided that the studio was far too hot to

The full retail branding experience – a designer’s paradise!

Jealously is such an ugly word - but it's the only one that I can think of. I am, of course,

Selling online has never been easier pro e-commerce websites from £1500

With rising costs of business rents, staff and all things relating to being fixed to a shop,

Best use of graphic design in 2012 – The London Olympics

Without question, one of the best uses of  both stunning and practical graphic design in 2012, is

Cookie law and your website – what is it and does it affect me?

In May 2011 The UK Government, upon advice from the EU, made law that websites in the UK followed new guidelines in respect to cookies and their use on websites. So, what is a cookie? Simply put, a cookie is a little bit of web code that your computer's browser delivers to your

Starting your own business? First impressions count

Let's face it - we choose most things on how they look. Clothes, food, brands of things we like - even mobile devices, it's all a very visual thing. Now, I'm not saying that we're all completely

Pitch your business branding to the right audience – target your logo!

One of the first things a new customer experiences when they see your business website or marketing material is your brand image. We live in a world where people and businesses like to be

The use of good photography – respect your company’s image

If we've seen it once, we've seen it a hundred times - and that is businesses using poor photography of their products or services on their website or in their brochure. It is all too common for

Graphic design excellence – Liberty’s packaging

From time to time, there are examples of graphic design excellence that we come across that we feel need acknowledgement - out of respect and gravitas to the designer and also to champion the reasons why we think they are examples of excellence. I have started this series of blog topics to

Graphic design with function and purpose – Westwood vs. The Pizza

There are some designers that are pure graphic designers - they produce pieces that are utterly

Graphic design in fashion – talking Japanese

For the past few years the fashion market has exploited the use of words and phrases to add dimension to clothes to make them look chic, different or just try and be cool and trendy. This is nothing new. However, with the emergence of  'cool t-shirts' in high street shops, such as Hollister,

Trademarking – protect your brand

Because we live in a world where branding is the initial, and in many cases, the first and only impression of a company's products, making sure that your brand image is protected is vital. At Aubergine, whether it's a brand that we created for your business or one that you already have, we can