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Why SEO is PR these days
Why search optimisation means PR these days

We've written before about myths in SEO and how

Top 5 SEO myths for 2016
Top 5 SEO Myths for 2016

Many of the myths about search optimisation propagated 10 years ago are still around now. So if you hear anyone putting forth the “wisdom” summarised here – call them out on it

Accelerated Mobile Pages project
AMP – Google’s Accelerated Mobile Page project

What is AMP?   AMP - Accelerated Mobile Pages, in a nutshell, is Google's new project to help speed up use of the internet. It is a new way to produce markup (web code) in the form of a stripped-down HTML version of each page of a website to

future of email marketing
Is there a future for email marketing

For years we've used it and abused it. Our inboxes have filled to overflowing so much to the point

is this the death of Twitter
What if Twitter died?

The social media world has been in a state of flux since it was reported in

google-search-console
Why You Should Be Using Google Search Console

Google Search Console - or Webmaster Tools, as it's also been known - is one of the older, free tools that Google provide.  Mostly unloved, undeniably ugly, with a reputation as being "for the geeks", its usefulness to the non-developer community is overlooked. Here's why every business should

Online business reviews - are they worth it
Online Business Reviews – Are They Worth It?

Google Reviews, Trustpilot, Reevoo, Reviews.co.uk - there are plenty of ways for your customers to leave reviews for your business online.  It's good business practice to follow up with customers

Steph Henman web developer apprentice Leighton Buzzard
Steph passes her web developer apprenticeship

Today is a proud day for everyone at Aubergine! Our web developer apprentice, Steph Henman, has completed and passed her year-long apprenticeship with us with flying

graphic designer Leighton Buzzard
Graphic design in the commercial world – does it have a place anymore?

Let’s nip this contentious topic in the bud with a resounding

mobile friendly website designer Leighton Buzzard
Make your website mobile friendly – or lose out

Nothing more frustrating, is there? Searching for a product or service on your phone at the weekend on the sofa and you end up at a website that isn’t mobile friendly and you have to pinch and zoom to even read the words. Worse still is the site that has had a poor mobile version created and

local-search
Our prediction: No more free listing on Google Maps

Over the last six months, it’s become apparent that Google has moved its attention to the map section as their next revenue opportunity.

website hosting
Getting your email over to a cloud solution

An aspect of hosting your website and domain is that we more than likely also provide you with email services for the domain, too. For example, bob@example.com For many years, this has been fine. We set the accounts up – you get your IT people (or speak nicely to the Aubergine team) and it

Avoid bad website design and layout
Top 10 common business website mistakes – with practical solutions. Part 2

2. Bad website and layout design This week sees the second part in our series of topics

website hosting
Top 10 common business website mistakes – with practical solutions. Part 1

1. Cheap or free website hosting – avoid it like the plague. As a business, you know the importance of a

Blog article image - the importance of an SSL certificate
The importance of an SSL certificate on your website

What is an SSL certificate and how important are they to my website? Most website owners, unless they operate an e-commerce website, won’t know what an SSL certificate is

getting-onwithGoogle
Good business website basics 2 of 3: Getting on with Google.

OK, let's face it - there is only one search engine, and that's Google. The term, much like the way vacuum cleaners became known by their original market leader's name of Hoover, to 'Google it' is now the term used to search for something online.

Trafford-Centre-hoarding-620x337
High Street retail store front design visuals

The last few months have seen some exciting retail design work undertaken for our friends over at the High Street jewellery chain, F.Hinds. As part of a nationwide shopfront redesign and point of sale experience we were asked to visualise the look and feel for the new shop fronts for the Bristol

Aubergine-blog-infographic-1of3
Good business website basics 1 of 3.

This week sees the start of a series of basic, good practice when it comes to owning and operating a website for your business. We'll

web-design-apprentice-Steph-Henman
Our new web designer apprentice

Our new Web Design Apprentice!   This week sees Aubergine's new web design apprentice join the team in the Leighton Buzzard studio. Steph Henman (picture in the middle on our funky white sofa) starts her year-long apprenticeship in web design

fresh-mortgages-new-website-design-620x350
Clean new website for Fresh Mortgages!

At Aubergine we have been fortunate enough to have been working with the team at Fresh Mortgages for over 10 years having created their branding and first website back in 2006. So, when Russell Sanders, the principal at Fresh Mortgages approached us to give the company website a freshen-up (non pun

Leighton-Buzzard-website-for-west-street-dental
Leighton Buzzard premier dental practice gets website makeover

When Practice Manager, Samantha Bird, from West Street Dental Practice in Leighton Buzzard

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Cool design for a hot day…

So, with all of the unseasonably good weather, we decided that the studio was far too hot to concentrate and we needed to cool down. The first thing that came to mind was ICE CREAM! That got us thinking... Back in the day, the only chance you got to see ice creams was when the ice cream van

retail-branding-designer-6-620x350
The full retail branding experience – a designer’s paradise!

Jealously is such an ugly word - but it's the only one that I can think of. I am, of course, talking about my feelings towards the designers who have been lucky enough to work with a brand that I (quite literally) stumbled across this weekend while away in the beautiful city of York. The brand I