Knowing what you can, can’t and must do when it comes to collecting user information
We answer the simple question "What's the difference between Copyright, Registered symbol and Trademark" and provide advice of which is best for your brand image.
In a previous article we gave our top 5 tips on how to do Google AdWords (when you don’t have time to do Adwords). Now you’ve got AdWords up and running, here are 3 quick
Every website needs a redesign at some point. Businesses evolve, priorities change and what was once stylish becomes dated (yes, rounded buttons, we’re looking at you). So, every business with a website will need to brief a web designer about updating their website at some point. We’ve
In this article we look at online advertising to see if we can answer the simple question of ‘Which is best for your business, Google Adwords or Facebook ads?’
Everyone knows something about "SEO" - they were taught it by a colleague, it was something that
There are 6 common reasons that could be to blame why your new website isn't
In this article we address the all-too common question of 'does GDPR affect me and my business?' from a marketing and website perspective. So, let's get started with typical scenarios, case studies
Back on the 30 September 2016 we wrote an article about how we had observed that the current version of Google’s browser, Chrome (v53) was going to start to flag websites that didn’t have an SSL
This [rad-hl]Intyre[/rad-hl] blog post has been written using voice recognition software and not one single word typed. The basic idea behind this was to work out whether voice recognition could be used to save time for bloggers and website owners to create content. We have explored using the
Facebook is going to start penalising posts that display links to websites that are too slow to
Copywriting: How to do it In part 1 of our article we set the tone and basic approach for how to talk to readers so now it’s on to
It’s worth starting with a fundamental piece of information to establish the terms used in this article are fully understood. Copy (copywriting) is content. Content is a piece of communication that uses text to explain something - whether it's explaining a solution to a
In this article Mark Tomkins presents his 10 top tips for setting up and running a Facebook
In this article we discuss the pros and cons of pulling your Facebook and Twitter posts through onto your website.
WordPress - the world's most popular and widely-used website platform. It brings with it so many benefits for businesses and website owners large and small. The design can be fully customised to
A guide to the Open Graph Protocol and how to use the tags in your web page code and what ones to use on your website.
Treat your website like you would your office or warehouse. Spend time - and if it needs it, a little money - on making sure everything is locked up and secure.
You've got a new website you want to share with your connections on LinkedIn; you've started a new
One of the most common situations we encounter each week managing business and individuals'
"Web hosting from £2 a month", "Free web hosting" and so on all sound like tempting offers but before you take the plunge, be aware of what your signing up to. Here's our top 4 tips for getting suitable, reliable web hosting
If you're thinking "I don't have the time to manage AdWords regularly", that shouldn't put you off using them. Because you probably have enough time to do these 5 most influential things when you set AdWords up
A piece of design is nothing without type - it is the key to making a brochure, a logo or a website either a design success or visual disaster. Here we explain the difference between fonts used for websites, in print and elsewhere
We often get asked to add pop-ups, discount or newsletter signup overlays to a website and end up having the same conversation with the website owner or manager - which is us explaining the reasons why a website should NOT have pop-ups or overlays of any kind.
Aubergine are looking for a digital marketing apprentice to join our team of 10 here in Leighton Buzzard town centre. It will suit someone who has an eye for detail (spreadsheets alert!), and is comfortable using social media. Contact us via email@example.com, including your CV, if this is you.