Using Wordpress? Quick heads-up, it's time to get SSL certified, here are the main reasons why...
A picture speaks a thousand words. However, if the picture isn’t yours, the only words it’ll be saying are ‘theft’ or even ‘legal action’. Find out the best ways to avoid being a digital criminal...
It's all about keeping it consistent & communicating your brand in the best way possible...
Here are our top 5 reasons why anyone who has a business website should use Google's Search Console
You've launched your new website, but two weeks later, you log into Google Analytics and find that your visitors from search engines - especially Google - have dropped by 50%. Where did it all go wrong?
Most people usingWordPress think that tags are the secret to search engine optimisation. Instead they're making it worse
Everyone uses Facebook, don't they? Or do they...
We're absolutely thrilled to announce that in the MK Digital Awards we've scooped both a Gold award in the Lifestyle & Culture category and Silver award across all 12 categories
According to Google on October 13th, "After some discussion & analysis, we've decided to remove the "Demote Sitelinks" setting in Search Console."
Passing the apprenticeship with ease, we're delighted to announce that Matthew Craft will be joining the full time Aubergine team as a qualified web developer
Images, other people’s tweets you’re quoting or retweeting, URLs and links, GIFs, video and other media content will no longer count towards the 144 character limit
Google recently announced that, as of January 2017, they'll start to demote sites in mobile search results that use popups, overlays and interstitials
In the latest version of Google's Chrome browser (v53), website visitors are now explicitly warned if the website they're visiting isn't secured by an SSL certificate
After 6 months of training that included long-distance running, weight training and an unatural amount of practice on the monkey bars in the local park in Leighton Buzzard, Sunday 25th September saw #TeamAubergine successfully complete their Tough Mudder challenge.
We're ready as we'll ever be. Well, as ready as anyone can be to take on a 12 mile, 28 obstacle assault course!
We conclude the article with the remaining five basic social media & website mistakes, finishing at no.1 and the reason for writing the post having borne witness to countless small businesses make these fundamental errors needlessly.
We highlight the all-too common mistakes businesses make when embarking on their social media marketing campaign and provide some basic tips to avoid falling foul of these errors
A significant benefit of having your website running on a Wordpress custom design means that you can get an experienced web designer and developer to create that smart, new look for your website without completely taking the engine out.
One of the elements to the ‘search algorithm’ that’s widely accepted as being fact, rather than myth, is the freshness of a website’s content.
We’re now seeing 30% (and rising) of all page 1 search results have an https URL
On the back of having an Aubergine-built website for our friends at Network Auctions nominated as a finalist for the Herts Digital Awards 2016 for Best B2B website, we've now got another one of our websites nominated in three categories for the Milton Keynes Digital Awards!
We have great pleasure and pride in announcing that an Aubergine-built website designed and developed for our friends at Network Auctions has been nominated a finalist for Best B2B Website in the Herts Digital Awards 2016 #HDA16.
Is advertising on Google Shopping easier and more effective than traditional AdWords text ads?
With AdWords ads now 140% larger than they used to be, and with more opportunity to communicate features, benefits and a strong call to action, Google's expanded text ads are something to be used straight away.
It’s an ever-increasing problem – what domain name do you register for a new business? Or rather, what’s left to register that’s either not already being used or being cybersat