How much does a logo cost?
We get asked this question all the time! So here we give an insight into what influences the cost of a logo.
Who should I choose to design my logo?
How to find the right designer for your logo and what to expect from the design process.
Surprising truths about trademarks
Aubergine is no longer just our company name – it’s now a trademark too! In light of this we explain why trademarks are good for business.
What do many great logos have in common?
We examine the typefaces of many famous logos – and discover a characteristic that links them all…
Preparing to rebrand or create a new image for your business
Here’s our starter for ten that will get any sized business off the ground when it comes to creating that all-important new brand image
Starting your own business? First impressions count
Let’s face it – we choose most things on how they look. Clothes, food, brands of things we like – even mobile devices, it’s all a very visual thing. Now, I’m not saying that we’re all completely shallow and make the decision based on just how it looks but first impressions are vital and that … Continue reading Starting your own business? First impressions count
Pitch your business branding to the right audience – target your logo!
One of the first things a new customer experiences when they see your business website or marketing material is your brand image. We live in a world where people and businesses like to be associated with others like themselves, or rather, we want to be seen with brands and at places that project the image … Continue reading Pitch your business branding to the right audience – target your logo!
Trademarking – protect your brand
Because we live in a world where branding is the initial, and in many cases, the first and only impression of a company’s products, making sure that your brand image is protected is vital. At Aubergine, whether it’s a brand that we created for your business or one that you already have, we can manage … Continue reading Trademarking – protect your brand